"Rethink Japanese Identity"
Birth of an interior brand Huukyou
By interpretating the concept of wabi-sabi and sending it to the world in a form, we will create an opportunity for people to think about the uniqueness of Japan.
What Huukyou creates
Inspired by the spirit of Japan which is disappearing, we cut out scenes that at first glance no one would notice and express them in a free form that is not bound by preconceived notions.